Accessibility links

Sales and marketing

Tips and advice for promoting your business.

This section contains tips and advice on a range of sales and marketing issues.

A customer satisfaction survey

Knowledge is power when it comes to customer satisfaction.

A networking strategy

Effective networking checklist.

A 16 point marketing plan

Simple tips for effective marketing.

Benchmarking and competitor analysis

Conducting a competitive analysis.

Encourage customer complaints

Turn complaints into outstanding service.

Keep your sales force selling

Do your sales staff spend more time on admin than sales?

Marketing versus selling

Know what your customers want.

When the customer is not right

Sometimes you have to fire a bad customer.

Your customers' experience

Your customers won’t always tell you when they’re unhappy.

Latest news

21 Aug 2019

UK manufacturing output 'stabilised in three months to August', CBI finds

Manufacturing output in the UK stabilised in the three months to August, according to data published by the Confederation of British Industry (CBI).

Hot Topic

22 Jul 2019

Reviewing the changes to off-payroll working

Reviewing the changes to off-payroll working as HMRC prepares to extend the initiative to the private sector.